MotoGP news

Shell becomes Malaysian GP title sponsor

Following a meeting with MotoGP commercial rights holder Dorna Sports, the Shell oil company has been appointed as title sponsor for this year's Malaysian Grand Prix at Sepang. The news comes as a further development of a current deal which sees Shell Advance advertisements on trackside hoardings at current races.                     

Currently linked to the sport through both Dorna Sports and its Ducati partnership, Shell logos will now be displayed in the principal viewing points as well as the podium of the Kuala Lumpur circuit for what is this year's penultimate race of the championship.

Champion Valentino Rossi won in Malaysia last season

"We are delighted that the leading petroleum company in the world is supporting MotoGP as a Grand Prix title sponsor," commented Dorna Sports Managing Director Pau Serracanta. "MotoGP has a huge fan base in Malaysia and throughout Asia, so this agreement will give Shell Advance the opportunity to further penetrate this highly important market."

"The Malaysian MotoGP is an exciting annual event for the whole of Asia and one that Shell Advance is very proud to support," added Tanmay Jaswal, Global Marketing Manager for Shell Advance. "This title sponsorship provides us with an ideal platform to strengthen our existing MotoGP presence as we seek to communicate with MotoGP fans and our customers in markets across Asia."

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